Creative Displays

While you're finalizing Q1 budgets, the smartest hospitality and retail brands have already secured their premium installation dates for Christmas 2026.  The reality?  Premium installation slots, including night installs, are taken by early bookers. Bespoke fabrication? Requires time to ensure a quality build. Installation teams? Running out of dates by September.  Wait until autumn, and you're looking at second-tier dates, off-the-shelf designs, and higher cost premiums.  If

In event design and brand activations, color is a silent storyteller – red energizes, blue calms, and every hue helps craft the experience. Research shows color shapes our emotions and even first impressions. This post explores how color psychology guides visual displays and brand activations, with tips and real examples (like At Last’s floral and holiday installations) that illustrate turning palette into powerful emotion.

In today’s dynamic events landscape, set builds and exhibition stands have transcended their functional roots to become veritable works of art— immersive brand experiences that captivate audiences and drive engagement. With At Last Events, we believe that every display is an opportunity to blend tradition with innovation, quality with creativity. Let’s take a closer look at some award-winning builds and the latest trends that are reshaping this exciting industry. Award-Winn

Source: Pintrest.com Retail window displays have long been a cornerstone of visual merchandising, evolving from simple product arrangements to dynamic, interactive experiences that captivate and engage consumers. The history of visual merchandising reflects the retail industry's adaptability and creativity in engaging customers so we decided to take a deep dive into the history of the retail window displays to see what we could learn. The Early Days: Setting the Stage In the