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Creative Displays


The Role of Colour in Creating Emotional Experiences at Events, Brand and Experiential Activations
In event design and brand activations, color is a silent storyteller – red energizes, blue calms, and every hue helps craft the experience. Research shows color shapes our emotions and even first impressions. This post explores how color psychology guides visual displays and brand activations, with tips and real examples (like At Last’s floral and holiday installations) that illustrate turning palette into powerful emotion.

Josh Wood
Jun 113 min read


The Ultimate Guide to Exhibition Stands
In today’s dynamic events landscape, set builds and exhibition stands have transcended their functional roots to become veritable works of art— immersive brand experiences that captivate audiences and drive engagement. With At Last Events, we believe that every display is an opportunity to blend tradition with innovation, quality with creativity. Let’s take a closer look at some award-winning builds and the latest trends that are reshaping this exciting industry. Award-Winn

Josh Wood
Mar 134 min read


Retail Window Displays: From Traditional to Digital
Source: Pintrest.com Retail window displays have long been a cornerstone of visual merchandising, evolving from simple product arrangements to dynamic, interactive experiences that captivate and engage consumers. The history of visual merchandising reflects the retail industry's adaptability and creativity in engaging customers so we decided to take a deep dive into the history of the retail window displays to see what we could learn. The Early Days: Setting the Stage In the

Josh Wood
Mar 72 min read

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