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Learning with At Last
The Role of Colour in Creating Emotional Experiences at Events, Brand and Experiential Activations
In event design and brand activations, color is a silent storyteller – red energizes, blue calms, and every hue helps craft the experience. Research shows color shapes our emotions and even first impressions. This post explores how color psychology guides visual displays and brand activations, with tips and real examples (like At Last’s floral and holiday installations) that illustrate turning palette into powerful emotion.
Josh Wood
Jun 113 min read
10 Creative Easter Display Ideas to Make Your Brand Stand Out
A charming Easter bunny sculpture crafted from grass. As we’ve been researching standout retail displays, it’s clear that Easter presents...
Josh Wood
Feb 74 min read
The Evolution of the Christmas Tree: From Tradition to Showstopper
Looking into the history of the Christmas tree
josh9452
Dec 7, 20245 min read
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